Why do women watch esports? A social role perspective on spectating motives and points of attachment
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Overview
published proceedings
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COMPUTERS IN HUMAN BEHAVIOR
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author list (cited authors)
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Yu, B. o., Brison, N. T., & Bennett, G.
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Yu, Bo||Brison, Natasha T||Bennett, Gregg
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Research
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Esports Marketing
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Female Esports Fans
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Points Of Attachment
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Social Role Theory
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Spectating Motive
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URL
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http://dx.doi.org/10.1016/j.chb.2021.107055