The exclusive value principle: the basis for prestige racing Academic Article uri icon

published proceedings

  • Journal of Consumer Marketing

altmetric score

  • 3

author list (cited authors)

  • Groth, J. C., & McDaniel, S. W.

citation count

  • 83

complete list of authors

  • Groth, John C||McDaniel, Stephen W

publication date

  • January 1993