Motivating Sales Entrepreneurs to Change: A Conceptual Framework of Factors Leading to Successful Change Management Initiatives in Sales Organizations Academic Article uri icon

published proceedings

  • Journal of Marketing Theory and Practice

author list (cited authors)

  • Jones, E., Roberts, J. A., & Chonko, L. B.

citation count

  • 27

complete list of authors

  • Jones, Eli||Roberts, James A||Chonko, Lawrence B

publication date

  • April 2000