Stage of change specific triggers and barriers to moderate physical activity.
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OBJECTIVE: To identify the proportion of rural Midwesterners at different stages of change for regular physical activity. METHODS: Through systematic random sampling, 418 adult subjects responded to telephone interviews about physical activity in 2 contiguous rural counties. RESULTS: Almost half of the population was in the precontemplation stage-suggesting a population at great risk for diseases with physical inactivity as a risk factor. Further, barriers and triggers differed by stage of change and demographic. CONCLUSIONS: Specific groups in this population would benefit by a campaign to increase self-efficacy, the availability of time for activity, and the awareness of associated benefits.