Pharmaceutical Detailing Elasticities: A Meta-Analysis
Chapter
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- Overview
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- Research
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- Identity
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- Additional Document Info
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- Other
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- View All
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Overview
author list (cited authors)
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Sridhar, S., Mantrala, M. K., & Albers, S.
citation count
complete list of authors
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Sridhar, Shrihari||Mantrala, Murali K||Albers, Sönke
Book Title
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Innovation and Marketing in the Pharmaceutical Industry
publication date
publisher
published in
Research
keywords
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35 Commerce, Management, Tourism And Services
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38 Economics
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3801 Applied Economics
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Prevention
Identity
Digital Object Identifier (DOI)
International Standard Book Number (ISBN) 13
Additional Document Info
start page
end page
volume
Other
URL
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http://dx.doi.org/10.1007/978-1-4614-7801-0_18