Deducing the Threat of Substitution from Media Discourse: A Study of Firm Diversifying Entry Academic Article

authors

• Paruchuri, Srikanth

published proceedings

• Academy of Management Proceedings

author list (cited authors)

• Paruchuri, S., & Lee, G.

citation count

• 0

complete list of authors

• Paruchuri, Srikanth||Lee, Gwendolyn Kuo-fang

publication date

• July 2012

publisher

• Academy of Management  Publisher

published in

• Academy of Management Proceedings  Journal

Digital Object Identifier (DOI)

• 10.5465/ambpp.2012.13881abstract

start page

• 13881

end page

• 13881

volume

• 2012

issue

• 1