published proceedings
- SPORT MARKETING QUARTERLY
Signals and Cues: LGBT Inclusive Advertising and Consumer Attraction
Academic Article
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Overview
author list (cited authors)
- Cunningham, G. B., & Melton, E. N.
complete list of authors
- Cunningham, George B||Melton, E Nicole
publication date
- March 2014
published in
- SPORT MARKETING QUARTERLY Journal