The antecedents of competitive aggressiveness among multinational enterprises: A study of the global automobile industry
Conference Paper
Overview
Overview
abstract
Prior research on competitive dynamics in the strategic management literature has paid little attention to the antecedents of competitive aggressiveness across countries. We use the awareness-motivationcapability framework to examine the competitive actions of 13 multinational automobile companies operating in 27 countries over a 7-year period. Our results provide important theoretical and empirical evidence about the roles of government constraints, cultural distance, subsidiary control, and multimarket contact as antecedents of competitive aggressiveness among multinational enterprises (MNEs).
