Business-to-Business Buying: Challenges and Opportunities Academic Article

authors

• Sridhar, Shrihari

published proceedings

• Customer Needs and Solutions

altmetric score

• 3

author list (cited authors)

• Grewal, R., Lilien, G. L., Bharadwaj, S., Jindal, P., Kayande, U., Lusch, R. F., ... Sridhar, S.

citation count

• 90

complete list of authors

• Grewal, Rajdeep||Lilien, Gary L||Bharadwaj, Sundar||Jindal, Pranav||Kayande, Ujwal||Lusch, Robert F||Mantrala, Murali||Palmatier, Robert W||Rindfleisch, Aric||Scheer, Lisa K||Spekman, Robert||Sridhar, Shrihari

publication date

• September 2015

publisher

• Springer Nature  Publisher

published in

• Customer Needs and Solutions  Journal

keywords

• 35 Commerce, Management, Tourism And Services
• 3503 Business Systems In Context
• 3506 Marketing

Digital Object Identifier (DOI)

• 10.1007/s40547-015-0040-5

start page

• 193

end page

• 208

volume

• 2

issue

• 3

URL

• http://dx.doi.org/10.1007/s40547-015-0040-5