Wine tourism involvement: a segmentation of Chinese tourists
Academic Article
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Overview
published proceedings
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JOURNAL OF TRAVEL & TOURISM MARKETING
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author list (cited authors)
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Gu, Q., Zhang, H. Q., King, B., & Huang, S. S.
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Gu, Qiushi||Zhang, Hanqin Qiu||King, Brian||Huang, Songshan Sam
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Research
keywords
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Australian Wine Tourism
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Chinese Value
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Consumer Behavior
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Consumer Involvement
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Outbound Chinese Tourists
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Segmentation
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Wine
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Wine Tourism
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Wine Tourism Marketing
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Winery Service
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Digital Object Identifier (DOI)
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URL
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http://dx.doi.org/10.1080/10548408.2017.1401031