How augmented reality (AR) experience affects purchase intention in sport E-commerce: Roles of perceived diagnosticity, psychological distance, and perceived risks
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JOURNAL OF RETAILING AND CONSUMER SERVICES
Journal of Retailing and Consumer Services
author list (cited authors)
Uhm, J., Kim, S., Do, C., & Lee, H.
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Uhm, Jun-Phil||Kim, Sanghoon||Do, Chanwook||Lee, Hyun-Woo
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Augmented Reality
Construal Level Theory
E-commerce
Media Richness Theory
Purchase Intention
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http://dx.doi.org/10.1016/j.jretconser.2022.103027