Developing effective intercultural relationships: The importance of communication strategies Academic Article

abstract

• AbstractAs global competition intensifies, it is becoming necessary for organizations to establish strong intercultural relationships with a culturally diverse set of employees, interorganizational partners as well as customers. In order to manage these relationships effectively, organizations need a means to understand and improve global intercultural communications. The complexity of intercultural communications requires management to understand the nature of domains of global relationships and the level of complexity when attempting to communicate with multiple partners having unique national and organizational cultures. In this article, a decision process for developing effective intercultural communication strategies is developed, illustrating the steps necessary for managing a myriad of intercultural relationships. 2002 Wiley Periodicals, Inc.

authors

• Griffith, David

published proceedings

• Thunderbird International Business Review

author list (cited authors)

• Harvey, M. G., & Griffith, D. A.

citation count

• 20

complete list of authors

• Harvey, Michael G||Griffith, David A

publication date

• July 2002

publisher

• Wiley  Publisher

published in

• Thunderbird International Business Review  Journal

keywords

• 35 Commerce, Management, Tourism And Services
• 3507 Strategy, Management And Organisational Behaviour

Digital Object Identifier (DOI)

• 10.1002/tie.10029

start page

• 455

end page

• 476

volume

• 44

issue

• 4

URL

• http://dx.doi.org/10.1002/tie.10029