Ethics of Empirical Research Chapter uri icon


  • Media psychologists need to reflect on what is considered ethical research in an increasingly complex digital media and sociocultural landscape by asking questions about whose interests are served through research and the purposes that research is used for. Ethical values such as truth, equity, justice, and inclusion should govern all aspects of research topics, questions, methods, participants, instrumentation, data collection, analysis, and distribution. Ethical principles are influenced by procedural ethics, professional codes, and personal aspirational ethics. Ethical considerations for media psychologists range through informed consent, minimizing psychological harm, increasing social responsibility of researchers, greater benefit to communities that are researched, privacy and confidentiality, and authorship and citational practices. Ethical considerations relating to experimental research, computational analytics, Internet-based data, social media data, and biophysiological data are discussed in this entry.

author list (cited authors)

  • Ramasubramanian, S., & Landmark, S.

Book Title

  • The International Encyclopedia of Media Psychology

publication date

  • January 1, 2020 11:11 AM