The standard region 2 control scheme for a variable-speed wind turbine, τc=Kω2, has several shortcomings that can result in significant power loss. The first of these is that there is no accurate way to determine the gain K; modeling programs are not accurate enough to represent all of the complex aerodynamics, and these aerodynamics change over time. Furthermore, it is not certain whether the value of K used in the standard control even provides for the maximum energy capture under real-world turbulent conditions. We introduce new control methods to address these issues. First, we show in simulation that using smaller values of K than the standard can result in increased energy capture. Second, we give simulation results showing that an optimally tracking rotor control scheme can improve upon the standard scheme by assisting the rotor speed in tracking wind-speed fluctuations more rapidly. Finally, we propose an adaptive control scheme that allows for maximum power capture despite parameter uncertainty.