Influence of Star Rating and Ownership Structure on Brand Image of Mainland China Hotels Academic Article

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authors

Jiang, Jingxian

published proceedings

Journal of China Tourism Research

author list (cited authors)

Jiang, J., Gretzel, U., & Law, R.

citation count

23

complete list of authors

Jiang, Jingxian||Gretzel, Ulrike||Law, Rob

publication date

January 2014

publisher

Taylor & Francis Publisher

published in

Journal of China Tourism Research Journal