Cutting Edge: Gillettes Journey to Global Leadership, by Gordon McKibben. Boston, MA: Harvard Business School Press, 1998. 429 pages. $24.95. Academic Article uri icon

published proceedings

  • Journal of Product Innovation Management

author list (cited authors)

  • Shankar, V.

citation count

  • 0

complete list of authors

  • Shankar, Venkatesh

publication date

  • January 2000

publisher