A qualitative assessment of the Kindle e-book reader: results from initial focus groups Academic Article

abstract

• PurposeThe purpose of this paper is to assess initial user perceptions and use of Amazon's Kindle ebook reader.Design/methodology/approachThirtysix participants were provided with a Kindle ebook reader and $100 to spend at Amazon. After one month of use focus groups were conducted to elicit user feedback about their experiences and overall first impressions.FindingsAnalysis of the discussions indicates overall interest in the Kindle as a basic reading device for fiction. However, its use in an academic setting is limited due to content availability and licensing issues, graphic display capabilities, organizational issues, and its prohibitive cost.Originality/valueThis is the first research paper of its kind to report on qualitative research conducted on user perceptions of the Kindle ebook reader.

authors

• Goodwin, Susan

published proceedings

• PERFORMANCE MEASUREMENT AND METRICS

author list (cited authors)

• Clark, D. T., Goodwin, S. P., Samuelson, T., & Coker, C.

citation count

• 65

complete list of authors

• Clark, Dennis T||Goodwin, Susan P||Samuelson, Todd||Coker, Catherine

publication date

• January 2008

publisher

• Emerald  Publisher

published in

• Performance Measurement and Metrics  Journal

keywords

• Academic Libraries
• Electronic Books
• Focus Groups
• Online Operations
• User Interfaces

Digital Object Identifier (DOI)

• 10.1108/14678040810906826

start page

• 118

end page

• 129

volume

• 9

issue

• 2

URL

• http://dx.doi.org/10.1108/14678040810906826