Cruise shipping in Brazil: An emergent or established market? uri icon

abstract

  • 2015 Elsevier Ltd. In Brazil, the cruise shipping industry has showing remarkable growth by expanding and diversifying routes, and incorporating bigger, more luxurious ships, thereby establishing cruising as the equivalent of more conventional destination based tourism. Initially the cruise shipping companies started activities in the Brazilian market to optimise fleet utilisation during the Northern Hemisphere winter season. However, while for more than a decade the Brazilian market achieved double-digit annual growth, after 2011 the numbers of passengers, ports visited and ships used have declined. This paper contends that Brazil is a mature cruise market in its own right and examines the industry in terms of both itineraries being offered and the role of Brazilian cruising in fleet deployment.

published proceedings

  • TOURISM MANAGEMENT PERSPECTIVES

altmetric score

  • 0.25

author list (cited authors)

  • Robles, L. T., Galvao, C. B., & Pereira, S. R.

citation count

  • 9

complete list of authors

  • Robles, Leo Tadeu||Galvao, Cassia Bomer||Pereira, Simone Rocha

publication date

  • January 2015