Response patterns: Effect of day of receipt of an E-mailed survey instrument on response rate, response time, and response quality
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Are you seeking ways to improve response to e-mailed survey instruments? We examined effects of day of receipt of an e-mailed survey instrument on 1) response rate, 2) length of time lapsed in responding, and 3) quality of response. No significant differences were explained by day of receipt of an e-mailed survey instrument on response rate, response time, or response quality. Two recommendations evolved: 1) use a complement of best practices, including advanced notice and multiple follow-up to increase participation of potential nonrespondents, and 2) understand the audience's preferred modality, organizational values, communication patterns, and medium to elicit information. Copyright by Extension Journal, Inc.
author list (cited authors)
Shinn, G., Baker, M., & Briers, G.