- New adaptive hypermedia systems are employing multiple independent models in order to better guide their adaptation by considering relevant factors in addition to user characteristics. This approach promises enhanced functionality but it entails the possibility of conflicts as different models can suggest contradictory adaptations. Finding mechanisms capable of automatically managing these conflicts is a key issue in the development of the new generation of adaptive hypermedia systems. This work provides an approach that delivers a context-sensitive solution to this issue within the field of adaptive spatial hypermedia. The paper discusses the approach and its instantiation, including the underlying concepts, system architecture, adaptation process and key features.