Issue Involvement and Low- Versus High-Power Style as Related to Attitude Change in Sex-Role Egalitarianism
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In a pretest-posttest design, subscribers to women's magazines were mailed a high - versus low-power message arguing a radical feminist view. Uninvolved women changed their opinions more after the high-power-style message, and involved women more after the low-power-style message. © 2005 Sage Publications.
author list (cited authors)
Buunk, A. P., Blanton, H., Schuurman, M. K., & Siero, F. W.