The Decision to Purchase Pork in the Away from Home and At Home Markets: Academic Article uri icon


  • This article investigated the decision to eat pork in both the away from home and at home markets. Using data from the United States Department of Agriculture's 1987-88 Nationwide Food Consumption Survey, this study identified several socio-demographic and economic characteristics of consumers who have eaten pork either away from home or at home. Considering that the United States is the largest importer of pork, the information derived from this study is useful for pork processors and producers, not only in the United States but also elsewhere in the world, who wish to anticipate future market changes and derived demands for their products. 1995 Taylor & Francis Group, LLC.

published proceedings

  • Journal of International Food & Agribusiness Marketing

author list (cited authors)

  • Nayga, R. M., & Capps, O.

citation count

  • 1

complete list of authors

  • Nayga, Rodolfo M||Capps, Oral

publication date

  • January 1, 2012 11:11 AM