Be aware of superbugs: Newspaper coverage of NDM-1 in India, UK, and the USA Academic Article uri icon

abstract

  • 2015 Taylor & Francis. Marrying the psychometric paradigm with the community structure theory, this paper examines the coverage of a superbug (NDM-1) in newspapers in India, the UK, and the USA. It identifies several community structure characteristics: level of vested economic interest, level of health care available, and size of health care stakeholders as factors influencing how risks of NDM-1 are portrayed in terms of the level of dread, controllability, familiarity, and uncertainty. The finding provides baseline data for the scientific community and public health professionals in creating more effective messages to inform the public about the risks of superbugs.

published proceedings

  • Asian Journal of Communication

author list (cited authors)

  • Bie, B., Tang, L. u., & Treise, D. M.

citation count

  • 6

complete list of authors

  • Bie, Bijie||Tang, Lu||Treise, Debbie M

publication date

  • January 2016