Corporate Social Responsibility and the Chief Executive Officer: determinants of a positive strategic intention towards Corporate Social Responsibility Academic Article uri icon

abstract

  • Corporate Social Responsibility (CSR) has evolved from mere social philanthropy to its present conceptualisation as a distinct organisational strategy. This study treats CSR as a strategic decision, and focuses on the sense-making process of the Chief Executive Officer (CEO) with respect to pro-CSR intent. We consider collectively multiple structural determinants including personal values, stakeholder culture and environmental munificence and relate them to an intention by the CEO to act in a socially responsible manner. Copyright © 2009 Inderscience Enterprises Ltd.

author list (cited authors)

  • Peters, R., Koufteros, X., & Berman, S.

citation count

  • 3

publication date

  • January 2009