Contrasting marketing and selling orientations in government organizations Academic Article

authors

• Crompton, John

published proceedings

• Journal of Professional Services Marketing

author list (cited authors)

• Lamb, C. W., & Crompton, J. L.

complete list of authors

• Lamb, CW||Crompton, JL

publication date

• December 1986

published in

• Journal of Professional Services Marketing  Journal

Digital Object Identifier (DOI)

• 10.1300/J090v02n01_16

start page

• 157

end page

• 167

volume

• 2

issue

• 1-2