WHEN THE CUSTOMER IS STRESSED Academic Article

authors

• Berry, Leonard

published proceedings

• HARVARD BUSINESS REVIEW

author list (cited authors)

• Berry, L. L., Davis, S. W., & Wilmet, J.

complete list of authors

• Berry, Leonard L||Davis, Scott W||Wilmet, Jody

publication date

• January 2015

published in

• HARVARD BUSINESS REVIEW  Journal

start page

• 86

end page

• 94

volume

• 93

issue

• 10