Attention, retailers! How convenient is your convenience strategy? Academic Article

authors

• Berry, Leonard

published proceedings

• SLOAN MANAGEMENT REVIEW

author list (cited authors)

• Seiders, K., Berry, L. L., & Gresham, L. G.

complete list of authors

• Seiders, K||Berry, LL||Gresham, LG

publication date

• January 2000

published in

• MIT Sloan Management Review: MIT's journal of management research and ideas  Journal

start page

• 79

end page

• +

volume

• 41

issue

• 3