SPECIAL SECTION ON SERVICES MARKETING - INTRODUCTION Academic Article
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Overview
published proceedings
- JOURNAL OF RETAILING
author list (cited authors)
- BERRY, L. L., & PARASURAMAN, A.
citation count
- 0
complete list of authors
- BERRY, LL||PARASURAMAN, A
publication date
- March 1993
publisher
- Elsevier Publisher
published in
- Journal of Retailing Journal