Examining current non-customers: A cruise vacation case Academic Article

authors

• Petrick, James

published proceedings

• Journal Of Vacation Marketing

author list (cited authors)

• Park, S., & Petrick, J. F.

citation count

• 19

complete list of authors

• Park, Sun-Young||Petrick, James F

publication date

• July 2009

publisher

• SAGE Publications  Publisher

published in

• Journal of Vacation Marketing  Journal

keywords

• 35 Commerce, Management, Tourism And Services
• 3506 Marketing
• 3508 Tourism

Digital Object Identifier (DOI)

• 10.1177/1356766709104272

start page

• 275

end page

• 293

volume

• 15

issue

• 3

URL

• http%3A%2F%2Fdx.doi.org%2F10.1177%2F1356766709104272